by virtualworks | Jan 29, 2024 | Leadership, Mastery, Productivity, Remote Office Management, Time Management, Travelling, Virtual Assistant, working remotely
When we talk about “working in the cloud,” it’s usually in reference to the digital realm—files stored online, accessible from servers around the world rather than our local hard drives. But let’s take a moment to reminisce about the original clouds—the fluffy, white ones that float above, turning ominous before a storm.
Last year, I had the unique opportunity to work in those original clouds, and no, it’s not a metaphor. My office was 39,000 feet above planet Earth. While this might sound like a nerve-wracking prospect to some, for seasoned business travellers, it’s become the norm.
Armed with a tablet and other mobile devices, daily tasks and much more can be seamlessly accomplished while jet-setting on business trips—or, in my case, returning from a holiday in the UK.
So, how does this airborne productivity unfold? The airline I flew with provided WiFi access via satellite for a nominal fee, enabling me to respond to emails and check my calendar. All the necessary documents were on my tablet, along with the essential apps. Once I completed my tasks, I uploaded the documents to the digital version of the cloud, making them accessible to my assistant.
In the dynamic landscape of technology, constant change and improvement pave the way for enhanced productivity. For me, staying abreast of current technology transforms idle time into valuable productivity. The idea of having the option to get ahead on my workweek during a 6.5-hour flight is empowering. Yes, the surroundings were a tad cramped, but it worked.
As technology continues to evolve, the possibilities for leveraging travel time productively are boundless. Do you seize the opportunity to embrace technology while on the move, or do you prefer to use travel time as a moment to relax and unwind?
by virtualworks | Oct 9, 2023 | Business, business growth, Leadership, Mastery, Productivity, Uncategorized
Many business owners start off with a great idea that will change the world and, through time and effort, they will evolve personally and professionally to be the best in their field. Though you might not think of it these terms, what they are actually doing, actually reaching for, is “mastery”.
You know this, because you work day and night, you have put in the hours of work, training, research, and sweat. I don’t have to tell you that becoming the master of business requires hard work. Malcom Gladwell would tell you that it takes 10,000 hours of “deliberate practice” to master a skill.
Imagine watching the best Formula One driver, or the most incredible ballerina. They make their chosen trade look so easy, and accessible. It is only when you attempt to duplicate the complex beauty of the Dance of Sugar Plum Fairy (reported to be one of the most difficult roles to dance), or harness the 1000 horsepower around a turn pulling 3 G’s in a Formula-1 car, you realize that just because something looks easy doesn’t mean it is.
And that may be true for something like ballet or the violin where the skill is quantifiable. Becoming a master in your field of business however, is much more than “time in” on any endeavour.
As I look around there are any number of businesses supplying goods and services to their customers in thousands of industries. What separates the successful from those who have become a master at their industry is a gritty combination of discipline, hard work, humility and generosity. Most of us would agree with the first three, but generosity?
There’s an old adage, “if you want to learn something well, teach it to someone else”. In order to teach well, it requires that you face your presuppositions about things, unearth those ideas that you didn’t even realize you believe. Being the master of any subject (even one that you invented) requires you to be able to objectively look at whatever you’re doing and seeing ways it can be improved. To teach someone else what you know requires a certain generosity. After so many years of defending your own turf, that can be difficult, but that generosity has the reward of unearthing flaws in your system in order to improve them, and you cannot master what you think is perfect.
by virtualworks | Sep 10, 2023 | Brand Image, Business, business growth, Customer relationships, Leadership, Marketing, Mastery, Productivity, Remote Office Management, Time Management, working from home, working remotely
One of my favourite business books is “Raving Fans – A Revolutionary Approach to Customer Service” by Ken Blanchard and Sheldon Bowles. Published in 1993, the concepts in this book are as relevant today as they were then – perhaps even more so. One of the best ways to increase customer retention is to simply over deliver whenever possible. Giving your customers or clients more than they were expecting is a great way to keep them returning to your store or website (read: “raving fan”).
Who doesn’t like to get free stuff?
How can you over deliver to your customers as often as possible? Here are some unique customer service ideas to get you started (not surprisingly, it’s the little things that count and it doesn’t have to cost much).
- Give your customer a bonus, this could be a sample product, access to a coaching call or access to a private mastermind;
- Send them an article or a website link about something you know they’re interested in;
- Offer your customer a coupon for a discount on their next purchase. This also helps to get your customers visiting your store or website again. You could also offer a free sample, a consultation or a buy one get one free;
- If you offer a service, the best way to over deliver is to get the project finished ahead of time. Beating deadlines is a wonderful way to add value to your own offers and gain lifelong customers;
- Small gestures can go a long way in gaining appreciative customers. Sending a handwritten thank-you note by regular mail is one way to achieve this. Other small gestures include sending birthday and anniversary cards, or any number of other card ideas. (Tip: ‘Lumpy mail’ gets opened more often than flat mail…)
- Why not set up something such as a Customer of the Month or Customer Shout Out. Here you would thank your customer or highlight something they did that you thought was really cool;
- Invite them on an outing at your cost and go with them – a round of golf, a cycling trip, concert, festival. This is a fantastic way to build rapport with your customers and shows them you care.
Don’t forget to celebrate with your clients and customers and even fellow business owners. If they win a new contract or make a significant improvement in their business, send them a card or small gift. This sends the message that you’re paying attention.
Another fantastic way to over deliver to your present customers is to network with other business owners. Refer local businesses that offer quality services and products, which you do not carry. By doing this, you create resources for your customers and clients and you also help support local business. Always be sure to check out these sources first though because your reputation is on the line. You don’t want to recommend a bad resource or product to anyone.
by virtualworks | Aug 13, 2023 | Business, business growth, Customer relationships, Leadership, Marketing, Mastery, office management, Outsourcing, Productivity, Team Work, Time Management, Virtual Assistant, working from home, working remotely
When you think of the most expensive admin assistant on the Planet, you might think of someone like Tony Stark’s assistant who puts up with all his quirks, but who is handsomely paid for her hardship. Or a billionaire’s assistant who is available 24/7 and at a moment’s notice may be called upon to drop everything and jump on a plane to Tokyo to attend meetings with their boss. You might think that…… and you would be wrong.
YOU.. yes.. you… are the most expensive admin assistant on the planet.
How can this be true? It’s because studies show that administrative tasks take up as much as 25% of an organization’s time.
So, what does this mean? Before we even talk about the dollar cost of this truth let’s talk about time. As a business owner, working a very conservative 60 hours a week, this equates to 15 hours per week. Which may not seem like that much, but how about when we look at the annual cost of this truth?
720 HOURS per year the average business owner spends on administrative tasks, that’s THREE MONTHS! Take that 720 hours and multiply by your client charge out rate. Not only is that a lot of money for doing back-office work that you shouldn’t be doing in the first place, it’s also money you haven’t billed because you’ve been doing “the paperwork”. If you outsourced these tasks alone at a much lower rate (hopefully) than you bill your clients, just think what you could do with an extra three month’s worth of time and a whole lot of extra money every year!!!
- How could your organization grow?
- What activities could you do with your family?
- How could you invest in your network and members?
- How could you serve your community?
If you have ever thought, “if only I had more time…” (you know that’s just an excuse, right?!?) and yet repeatedly find yourself burning the midnight oil filing invoices, inputting information into a database, updating your social media (or wishing you had time for social media)…
Everyone has the same 24 hours in a day so why not change things up and use those hours to full advantage?
When we talk about “working in the cloud,” it’s usually in reference to the digital realm—files stored online, accessible from servers around the world rather than our local hard drives. But let’s take a moment to reminisce about the original clouds—the fluffy, white ones that float above, turning ominous before a storm.
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